Let's look at the ShortCut macro parameters, then I'll show you how to find each of the parameters in your application and apply them to the macro.
ShortCut(window-class, program[, wParam[, lParam[, topic-ID]]])
There are two required parameters: window-class & program. The items in squared braces are optional.
According to Help Workshop the macro "runs or activates a program and sends it a WM_COMMAND message". The WM_COMMAND message is an API (Application Program Interface) call sent to the program much like the way Context Sensitive Help works when an application calls a specific Help topic. The only parameters required are the first two, therefore you could run the macro like:
SH(`MSPaintApp',`pbrush.exe') to open one instance of Paint, the graphic program that comes with Windows 95.
WinHelp abbreviates the ShortCut macro as SH.
So how did I figure out the Window-class (MSPaintApp)? I spied upon it.
Next, Spy ++